HOW INTROVERTS CAN LEARN TO LOVE NETWORKING

Networking events can be complicated to navigate for introverts. But according to Holly Raider, a clinical professor of management at the Kellogg School of Management, introverts can be just as skilled as extroverts in networking and with some help, they are able to transform this trait into a real networking superpower. She offers four different tips for introverts looking to thrive in the networking experience and enabling them to enjoy it. These are : prepare a repertoire of questions, maintain a curious mindset, focus on relationships, not business cards and know when to move on. Read More >> 

STARTUPS AIMS TO WIRELESSLY CHARGE INDUSTRIAL DRONES

Global Energy Transmission’s new drone recharging technology has a lot of value for the energy and infrastructure inspection industries. Indeed, the company’s new technology uses electromagnetic field to charge drones in flight. With a max power transfer rate of 12kW within a charging area of 8m, the Get Air system claims to have a transmission efficiency up to 80%. Leonid Plekhanov, founder of the firm believes that the wireless charging technology would be ideal for inspecting oil, gas pipeline infrastructures. The company is currently under a series of temporary waivers from the FCC and hopes to be approved to sell it to customers. Read More >>

Take 5: Fine-tuning Your Powers of Persuasion

Kellogg company is sharing five tips to get people to agree with your idea and jump on board. Firstly, you need to persuade people that your idea is a good idea. This is achievable through strategies such as letting the audience know what they are missing, let them experience the benefits and win a critical mass that will influence the surroundings. Secondly, it is important to understand power dynamics to persuade people to agree with your idea. Indeed, to persuade highlighting your competence or appearing warm depend on your audience and how equally powerful they feel in the situation. The better the power balance between communicators is the higher the chances are to persuade your audience. Thirdly, the use of communication tools for complex idea such as visuals, storytelling, and stressing audience participation can help others in buying into your product. The fourth tip shared by the Kellogg company is on ads. Customers consider some marketing tactics to be more trustworthy than others, therefore it is helpful to know which ones to adopt. Lastly, to persuade your audience, you should study how room lighting shapes decisions as research shows that dim lighting can influence us to pick what we want rather than what we think is approved by the others. Read More >> 

A Three-Part Formula on Fueling Startups

While exploring how a new venture can succeed with their paper “Turning Lead into Gold: How Entrepreneurs Mobilize Resources to Exploit Opportunities”, Bala Vasaa and his co-authors were able to come up with a three-step process to mobilize business resources. Step 1 is to search for resources such as financial capital, human capital and social capital. To do so, entrepreneurs need to identify where to find the resources and this task can be tedious as too many entrepreneurs limit their search on the world they already know. Step 2 is to persuade the ones with the appropriate resources to come on board. Entrepreneurs can access resources in many ways from a successful pitch, to convincing potential employees, to alliances and affiliations with other companies for their social network. To successfully acquire the resources, research shows that a compelling narrative of the startup weights a lot on persuading investors. Lastly, step 3 is to deploy the acquired resources. Entrepreneurs may still face brakes from formal contracts, informal agreements or authorities even after acquiring the resources as they depend on the resource holders. This dependence is good because it favorizes transfer of resources but at the same times, makes the founders sometimes vulnerable.  Read More >>

How a blockchain startup with 1M users is working to break your Google habit

Google over the last decade has completely taken over the internet. Anyone or any company that has tried to put their stake in has immediately been shut down. However, Presearch, a 2017-founded, pro-privacy blockchain-based startup that’s using cryptocurrency tokens as an incentive to decentralize search hopes to loosen Google’s grip. As far as users, Presearch has just passed a million registered users — and says monthly active users for its beta are ~250k. For now, Google remains dominant in search but for how long can this dominance really last? Read More>>

How Squishy Robotics Created a Robot that can be Safely Dropped out of a Helicopter

The newest of the cadre of robots being deployed into extreme conditions comes out of UC Berkeley’s Skydeck Accelerator from a company named Squishy Robotics. Devin Coldewey of TechCrunch.com writes that the company went public recently at the Robotics + AI Sessions event hosted by TechCrunch, and that the inspiration for the company came from the need for on the ground reconnaissance of extreme situations where first responders can potentially lose their lives. The robot uses a proprietary “tensegrity structure” — technology based off of a complex web of cable-activated rods. Read More>>

Start Me Up: Where Mobility Investments are Going

What areas of the market have projects that are so huge that multitude of groups of investors must team up to realize the full potential of the project? Research by Daniel Holland-Letz, Matthias Kässer, Benedikt Kloss, and Thibaut Müller of McKinsey and Company indicates that electrification, the Internet of Things, smart mobility, and autonomous technology all represent a significant investment by major players in industry. Many of these technology investments constitute transactions valued at greater than $1 billion. What are trends that you should keep track of going forward and what of note has happened in the mobility investment realm in the past twelve months? Read More>>

Why Hiring Senior Leaders Early is Worth the Investment

Since the very onset of business it has been common knowledge that people are the key to a business’s success. What is less talked about is how pivotal the timing in which you hire these key people is. Philip Mundy of OpenView.com talks about hard-learned lessons regarding talent acquisition. This element of his business made the difference between the slow growth and necessary restructuring of his first venture versus the boom of his second. What are the benefits of hiring the senior level talent of your business early on and how can this timing make or break your venture? Read More>>

Deloitte reports on technology forces reshaping space sector

“Space, the final frontier”, says Spock in the opening lines of Star Trek. The show is one of a multitude of different pop culture phenomena that flourished largely due to the fascination of humanity as to what must lie in the unknown that our planet floats through. We are lucky enough to live in a time where this frontier is being slowly and surely penetrated through the efforts of private companies and governments alike. The company Deloitte publishes yearly reviews on the general technology trends happening in industry but this year released a publication on trends in technology shaping space travel in particular. Debra Werner of SpaceNews.com reports on some of these trends. You may have the technology of the future in your home already. Read More>>

You Just Bought a Small Business. Now It’s Time to Lead

Acquiring a small business can in many cases be a lot different from starting a business from scratch. However, the personal reasons for starting or acquiring a business stay consistent; the ability to impact an outcome, your own personal development, confidence and faith in yourself, or financial reward. Although acquiring a business usually is a faster and easier route to take, it does offer unique challenges that many entrepreneurs are not prepared for. One major challenge is establishing credibility in an organization that is already developed. Convincing your employees to trust in your vision and goals can help to create a strong organizational culture, which will, in turn, lead to a more successful- profit bearing company. Read More>>

 

 

Weekly Newsletters on Marketing , Technology, Entrepreneurship, and Innovation