Category Archives: Ethics & Law

Apple To Use ‘Differential Privacy’ To Collect Data From iPads, iPhones

Companies have inconspicuously begun collecting mounds of location and use data from mobile phones through snippets of code embedded in operating systems and beacons in physical stores that send targeted text messages based on online searches or location. Similarly, when Apple releases an update to its iOS for iPhone and iPad in fall 2016, it will begin using a technology it calls “differential privacy” to gain insight into user behavior. Read More>>