This Latina Founder Is Innovating The Baby Food Industry: Here Are 4 Of Her Biggest Lessons Learned

Saskia Sorrosa left her role as the Vice President of Marketing at the NBA for a mission-driven career opportunity of her own making. Over the last three years that she launched and developed Fresh Bellies, a baby food startup, she’s learned many lessons about entrepreneurship that a 20-year career hadn’t prepared her for. Read more>>

The Four Stages of Sales Compensation Structures in Early Stage Startups

Your startup is just getting off the ground. You might have a few account executives and a sales leader in place; maybe some revenue and a handful of customers. I’ve seen four stages in early stage software companies. Some businesses employ all four, others just use one or two. Knowing about the options ahead of time may help you figure out the right sales plan for your startup. Read more>>

Managing the Paradoxes of Coopetition

Industry growth is often dependent on some level of mutual accommodation amongst key players. But thanks to the digital economy’s overwhelming pressure to be all things to all customers, more rivals are realising that they cannot go it alone. To succeed in a growing service-based digital ecosystem, these firms require a strategy that blends competitive and cooperative approaches – a balancing act that has been dubbed “coopetition”. Read more>>

 

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