What Is Windowing?

Marketers need to consider a windowing tactic that provides exclusive, exciting content to viewers willing to pay for a subscription model or ad-free format. The concept of release windows is a controversial one. Distributors see the practice as a valid strategy for maximizing revenue around content, while fans view it mostly as an inconvenience, which sometime leads to piracy over legitimate outlets.Experts believe that it is time  to re-examine what exactly we mean by “windowing.”. Read  More>>

Report: Automakers Not Doing Enough To Prevent Hacking

The new age cars on the market today feature wireless technologies that could make them vulnerable to hackers, and automakers are not doing enough to prevent potential security and privacy problems. The report is based upon information from 16 car companies and experts believe that the auto industry’s approach toward data security and privacy “falls short” and needs far more standardization. Read More>>

Why Airlines Are Flying High

One of the least known but most notable contributors to the industry’s performance is private equity.
Over the past two weeks, one U.S. airline after another has reported record earnings for 2014. This was the fifth consecutive year of industry profitability, during which time aggregate net income exceeded $30 billion, considering the same industry lost $29 billion from 1990 through 2009. Several factors have contributed to the industry’s change in fortune. Read More>>

CrunchBase And Compass Partner To Rank Global Startup Ecosystems

CrunchBase, a data and analytics company is partnering with Compass. The latter are the minds behind the 2012 Start up Genome Project. The collaboration is for a new survey of start ups worldwide to measure the development of start-up and entrepreneurial culture against 40 other international hubs as they believe that there is almost nothing more important to the global economy. The partnership is for a on a new study to provide a taxonomy for global start-up ecosystems. Read More>>

How U.S. laws protecting America’s best ideas are killing innovation

The growth of Non-Practicing Entities (NPEs) – “patent trolls” – is putting the future of U.S. innovation at risk. A sizable set of NPEs buy up overly broad patents, then target relevant companies (often startups flushed with venture funding), and file frivolous patent infringement lawsuits. Thus Consequently, NPEs are having a serious negative impact on innovation. The article reports that companies hit by NPE lawsuits became gun-shy about innovations, resulting in a 20% decline in R&D spending. Read More>>

Smart scarf carries multimodal language to convey emotions

As the popularity of wearable continues to grow, researches at University of Maryland and Microsoft Research team has come up with a wearable concept that could aid in interpreting emotions. People with impairments, for instance, may not receive important visual or verbal cues of others’ emotions. The researchers identified six actuations to provide a multimodal language for conveying emotion – heat, cooling, music, weights, vibration, and lighting. The device can react to various emotions. They focused on basic emotions: stressed, sad, calm, happy, and excited. Hence this system is called as SWARM. Read More>>

How Utah Became the Next Silicon Valley

Brookings Institution, has come up with a report comprising of industries which contribute to the growth of the U.S GDP and have named this sector as “super sector”. The sector consists of development in research and development—more than four hundred and fifty dollars per worker—and they employ high proportions of people from the fields of science, technology, engineering, and math, collectively known as the S.T.E.M. fields. The report also determines the locations with high development of super sector. The surprise was Utah had three cities in the top 15 cities. In Utah, by contrast, the firms aren’t concentrated in one particular sector—the state’s super-sector employment comes largely from software businesses, but also from medical-device manufacturers and makers of aerospace products, among others—and the three cities on the list are all within driving and public-transit distance of one another. For more details, Read More>>

Amazon Opens Physical Store, Amazon@Purdue, More To Come

Amazon has officially launched its first physical store, Amazon@Purdue, where students can order, rent, buy, pick up and drop off books and other items required for college. The store is located at the Krach Leadership Center at Purdue University’s West Lafayette, Indiana campus and is open to students, alumni, faculty and staff at Purdue.Amazon is also considering acquiring some RadioShack stores as RadioShack has filed for bankruptcy. Read More>>

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